The Dairy MAX Fueled by Farmers Program offers two opportunities for school districts in dairy farming communities across the Dairy MAX Region (Colorado, Kansas, Louisiana, Oklahoma Montana, Texas, Wyoming.)
The first opportunity is for a Fueled by Farmers Cooler to be placed in your school. The cooler is designed to be used to refrigerate milk for your student athletes. The custom branded, glass front cooler (27x31.5x81.2 inches) is the perfect way to promote chocolate milk as a recovery beverage for your student athletes. School is responsible for sourcing milk to place in the cooler. School will also be given a Fueled by Famers banner to be displayed at a sports venue on campus.
Fueled by Farmer Cooler recipients will be asked to provide the following information to Dairy MAX at the end of each semester for 3 years.
- Number of Student Athletes who utilized the Fueled by Farmers Cooler
- Number of milk units provided to student athletes
- Share individual/teams successes from the semester. We want to share in your Fueled by Farmer wins.
The second opportunity is a Fueled by Farmers $2500 Milk Grant. The one time grant dollars are to be used to purchased chocolate milk for your student athletes. School will also be given a Fueled by Farmers banner to be displayed at a sports venue on campus.
Fueled by Farmer Grant recipients will be asked to provide the following information to Dairy MAX at the end of the semester in which the grant was awarded.
- Number of Student Athletes who were served using Fueled by Farmer grant dollars
- Number of milk units purchased with grant dollars
- Share individual/teams successes from the semester. We want to share in your Fueled by Farmer wins.
- Unused grant dollars can carry over to next semester. If grant dollars carry over to the next semester, we will ask that you provide the information above for that semester as well.
Grants will be evaluated based on the schools application and ability to fulfill the grant requirements. This is a one time grant.
Dairy MAX represents 900 dairy farm families across an eight-state region. Dairy farmers are committed to providing sustainable nutrition that is good for people, animals and the planet. Dairy MAX and Feeding America share the goal of reducing barriers to nutritious foods, and Dairy MAX works to fill that nutritional gap by partnering with local food pantries to place coolers that increase storage capacity for fresh dairy foods.
Program Requirements & Deliverables
- Application must be submitted by a 501c3 feeding organization.
- Food bank network agrees to utilize cooler for dairy only (Food bank/pantry is responsible for providing consistent supply of dairy to pantries awarded a Dairy MAX cooler, with a priority on milk).
- Pantries must distribute weekly and/or have significant opportunity to increase dairy distribution to their guests.
- Food bank/pantry must agree to monthly usage reporting.
- Pantry must have adequate space and electrical capacity.